The concert held on Saturday
night at Kisii Sports Club also featured celebrity DJs’ – DJ Protégé
and DJ Creepa alongside MC Antonio and Obinna. The climax of the concert
was best orchestrated performance by the Afro-Pop Group and winners of
MTV Africa Best Group.
Sauti
Sol performed over 10 songs in their latest album ‘Live and Die in
Afrika’ to an accommodative and excited crowd from mid-night. Although,
recuperating Savara Mudigi sang along while seated while Chimano and
Bien hovered around the stage in high energy not to disappoints their
funs, who turned in large numbers. Polycarp was still on guitar.
Speaking after the concert, Sauti Sol lead vocalist Bien Aime Baraza said, “We
were excited to be in Kisii. We had a massive turn out from our fans
and I am sure that we will have an even bigger turn out if we go back
again. It is clear that this was a party not to be missed especially for
Chrome Vodka consumers and Sauti Sol fans.” The
concert comes two months after Sauti Sol renewed a brand ambassadorship
contract with Chrome Vodka. So far, Sauti Sol has headlined three
concerts – Nairobi, Nakuru and Kisii. Next is Meru.
The concert brought an exciting experience to Kisii residents. Revelers
were required to purchase a ticket at the entrance for only Ksh450
which was be redeemable when buying a bottle of Chrome Vodka.
Commenting
on the concert, KBL Mainstream Spirits Marketing Manager, Anne Joy
Muhoro said that Chrome Vodka has recorded tremendous growth since Sauti
Sol came on board in February last year.
“The partnership brought to
life a strong connection between Chrome Vodka’s as an affordable,
premium quality vodka and Sauti Sol’s legendary appeal in the local,
regional and international music scenes. Together, we created a unique
platform that resonated powerfully with our target consumer and they
responded to it remarkably,” explained Mrs. Muhoro.
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