Wednesday, 28 July 2010
HASHEEM THABEET FOR KENYAN SPRITE SLAM TOUR
Tanzanian Pro basketball player Hasheem Thabeet will be in the country to scout for the best local talent to join the All African Star Team who will take part in the USA boot camp at the home of NBA.
The three players chosen by Hasheem and the Kenya Basketball Federation will have to be part of the Sprite Slam Tour (SST) that will take seven weeks that will take place is various towns around the country.
The SST targets teens and young adults who have a passion for basketball as well as providing an avenue for self-expression especially for rappers and graffiti artists.
The tour kicks off on July 31 in Kisumu and concludes in September in Nairobi. Others towns hosting the weekend activities include Eldoret, Mombasa and Nyeri.
The best in each region will get to play off against each other in Nairobi at the finals.
Sprite Slam Tour is a Coca-Cola East and Central Africa initiative that targets teens and young adults, who have a passion for basketball, and it also allows them to express their individuality. The other objective of the tour is to raise the profile of basketball in the country while at the same time developing young talent from the grass root level.
Speaking during the tour’s kickoff on July 27, Pamela Mutua, the Coca-Cola’s Senior Franchise Brand Manager Kenya, said that, “Sprite through the Sprite Slam tour, aims at budding and building long last relationships with its target group which is the youth.” She also added that, “the tour will see grassroot basketball develop and nurture talent that can go on to represent the country in the National basketball team or even play in the NBA circles.”
Sprite is targeting youth between the ages of 16 and 24 who are fuelled with self belief, want to charter their own course and believe in a world full of possibilities.