Tuesday, 14 November 2017

Jameson Connects Kenya Secures South Africa’s Nasty C To Perform Alongside Ty Dolla $Ign




















The annual Jameson Connects Kenya experience set to take place on December 2nd 2017 at the Uhuru Gardens, Langata Road has secured Nasty C as the second lead act following Ty Dolla $ign who is this year’s headlining act.

Nasty C is an award-winning rapper from Durban, South Africa who has also collaborated with some of the industry’s biggest artists including French Montana, Dj Maphorisa and Major Lazer (Current Hit – Particula).

Best known for his singles "Paranoid", "Or Nah", and "Blasé", as well as his writing contributions to "Loyal", "Post to Be", and "FourFiveSeconds", among others Ty Dolla Sign has multiple critically acclaimed hits and has collaborated with many internationally renowned artists – Future, Wiz Khalifa, Migos, The Weekend, Travis Scott among many others.

“Jameson Connects is a festival that aims to connect consumers through various experiences from music, games, fun, food and fashion. Consumers are given the opportunity to engage with their favourite food vendors, enjoy free haircuts from celebrity barbers, see incredible sneaker displays, watch live sports (EPL and Dubai 7s) compete in foosball competitions to win amazing prizes, turning strangers into friends all through the Irish Whiskey Brand; Jameson” said Esther Muhoro Pernod Ricard Marketing Manager.

Local acts Khaligraph Jones, Kagwe Mungai and The Kansol are also set to perform alongside DJs Jack Rooster, Burn, Bash, Kace, Mellow and DJ Butch Norman at the fourth edition of the Jameson Connects Experience.

In line with its agenda to bring together people for a truly authentic experience, Jameson Connects will this year have pre parties in Mombasa and Eldoret in which experiences expected at the December 2nd festival will be shared to fans, in line with the all-inclusive nature of the brand.


The spirit of Jameson Connects is courtesy of the Jameson family motto ‘Sine Metu’, which means ‘Without Fear’, and has been at the heart of the brand since its creation in 1780.  It appears on every bottle and has inspired Jameson to continuously innovate, collaborate and create truly authentic experiences. 

“We aim to inspire people to let go of their social fears and embrace a real moment to bond and connect with friends, family and strangers alike” added Ms. Muhoro

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