Safaricom hosted its final edition of this year’s BLAZE Be Your Own Boss (BYOB) youth summits on Saturday,16th December, 2017at Uhuru Gardens, Nairobi.
Auditions of the BYOB TV Show, a reality-based business challenge competition that was viewed through 8 episodes earlier this year was also held on Friday, a day before the summit, at the University of Nairobi main campus.
“The first season of BLAZE which kicked off last year was fantastic. We are even happier to see the increased number of Blazers who have benefited from the mentorship summits and boot camps. It’s been a great learning experience and we look forward to the new and exciting twist of Season 2 of the TV show,” said Sylvia Mulinge, Director – Consumer Business, Safaricom.
The BLAZE TV Show auditions brought a great platform for each BLAZEr to convince the judges of their merit to take part in the competition. In the auditions, Judges scored pitches individually and an average score will be used to determine a candidate’s final score and whether they progress onto Season 2 of the TV Show or not.
Over 36,000 young people have so far attended the preceding creation camp and summits which started with Meru, Eldoret, Nakuru, Machakos Mombasa and then to Nairobi.
Some of the mentors at the Nairobi summit included; Nick Ondu – Fashion Blogger, Enos Olik- Video Director, Tosh Gitonga – Film Director, Jibril Blessing-Producer and videographer, Njugush- Comedian and actor, Abel Mutua- content developer, Wycliffe Waweru- entrepreneur and bicycle manufacturer, Caleb Karuga – Agripreneur as well as Bryan Wanyama of Matwana Matatu Culture. For technology mentorship Blaze is partnering with E-mobilis, an agency delivering the Digital Skills Africa Program in partnership with Google.
BLAZE is a sub-brand of Safaricom and is the first platform of its kind in the East and Central African market to be co-created with the youth, for the youth.