Wednesday, 15 June 2016

King Kaka To Mentor Youth (Details)

King Kaka, Karis the Comedian, rapper Wangechi, drummer Olive Karmen and actress Patricia Kihoro are among a pool of mentors that have been selected to interact with the youth at the first ever BLAZE Be Your Own Boss (B.Y.O.B) Summit.

B.Y.O.B., which was created to empower youth with a desire to pursue careers considered to be unconventional, will be held at the Eldoret Sports Club on Friday 17th June.

This will be the first of six summits to be held across the country between June and mid-August, and will see participants gain from insights into various areas of interest including business, sports, fashion, technology and agriculture, as well as benefit from real stories told by real people who have been able to succeed in these fields.

The fast-rising Kenyan artistes will be joined by – among others – young entrepreneurs such as Eric Muthomi (CEO of Stawi Foods), CEO of Amana Insurance Brokers Ahmed Abdi, Mike Muthiga of Fatboy Animations techpreneur Trevor Kimenye of Ongair, FAFA Co-Founder Sylvia Tonui and steeplechase champion Conseslus Kipruto.

“We’re giving the youth an opportunity to learn from other young people who have broken barriers to achieve success in fields considered to be outside the norm. We’re giving them access to these young achievers through sessions where they can listen, ask questions, learn and be inspired, with the hope that they can find the courage to pursue their dreams,” said Sylvia Mulinge, Director for Consumer Business – Safaricom.

“Through the B.Y.O.B summits, young Kenyans will also be able to audition to participate in the upcoming Be Your Own Boss TV show, where they will stand a chance to not only be mentored by other successful young Kenyans, but also win funding for their businesses,” she added.

The summits will also be held in Kisumu, Nakuru, Meru, Mombasa and Nairobi. Entry into the summit will cost Kshs.100 per person, redeemable for airtime or merchandise at the venue.

BLAZE – which cost Kshs.700 million to conceptualise, develop and launch – is a sub-brand of Safaricom and is the first platform of its kind in the East and Central African market to be co-created with the youth, for the youth.