Wednesday, 18 December 2013

CNN To Launch A New TV Show For Africa

CNN International will launch a new TV show titled African Start-Up, which joins the existing African Voices, CNN Marketplace Africa and Inside Africa programs.

The new series, airing as a weekly segment and then bi-monthly as a half hour special, follows several SME (small and medium-sized enterprise) entrepreneurs in various African countries to see how they’re working to make their dreams become reality.

It explores how they generate their ideas, formulate business plans, raise capital and distribute their products. The entrepreneurs take viewers through their daily challenges, charting both the setbacks and the opportunities that exist for those with the vision and creativity to try something new.

So far they have featured Kenyan businessman Ritesh Doshi, a former investment banker with a thriving pizza business in the Kenyan capital.

The weekly segment is set to air in January 2014.