MTV Base Shuga, season three premiered yesterday with all the electrifying excitement of a world class drama series as MTV Base and MTV Staying Alive hosting some of Nigeria’s biggest heavy weights in different industries within the marketing, telecommunications, health and the entertainment industries and more.
The Shuga cast and crew also turned out in full force led by enigmatic director, Biyi Bandele. The exciting star cast include Ikubese Emmanuel Ifeanyichukwu, Okezie Morro, Chris Attoh, Timini Egbuson, Kachi Nnochiri, EFA Iwara, Olumide Oworu and Sani Mu’azu.
Speaking at the Shuga launch, Alex Okosi, Senior Vice President & Managing Director, Viacom International Media Network commented, “We are so proud of Biyi and our amazing ensemble cast who have done such a fabulous job in delivering this utterly compelling and thought- provoking drama that engages while also communicating important public health messages.”
Guests in attendance were treated to the first four episodes of the 8-part series.
The screening took the guests on an emotional roller-coaster ride as it gave an insight into the lives and loves of characters Foye (a club and radio DJ), her music promoter boyfriend Ekene, their old friend Femi, club owner Sade and her rebellious son Weki.
Shuga premieres to 52 territories in sub-Saharan African on MTV Base (DStv Channel 322) on World's AIDS day, Sunday 1 December 2013 at 8PM.