KENYAN MODEL TO APPEAR IN HOLLYWOOD MOVIE

Remember this name, Ciru Maina.
Ciru is a model and now she will be in a yet to be shoot hollywood flik. My peoples whispered to Hot Secrets that she will be making a cameo appearance in an upcoming Hollywood film directed by Billie Woodruff. The movie, Street Dancing is due out January 2011. It will see Ciru making an appearance as a top supermodel on the red carpet of a glitzy VIP party.
She is also due to appear in UK major high street chain store Asda and River Island campaigns and has new t-shirts being designed for her by major 60's fashion icon Biba founder designer Barbara Hulanicki where the proceeds will go to charity.

Ciru is managed by Greyology Inc a UK / USA company who are creative directors and work with the careers of double Oscar and Grammy winner AR Rahman, Usher, Leona Lewis and British boy band JLS they were also responsible for feature films Slumdog Millionaire and Couples Retreat.

BONES ACTOR IN KENYA VISITING WITH RHINOS

The British actor, comedian and writer Stephen Fry was in the country. Better known to his Kenyan fans as Dr Gordon Wyatt for his recurring guest role on the crime series Bones, Stephen is also a writer, journalist, comedian, television presenter and film director.
Check the twitter stream hurrr
Anyho, he was at a conservancy visiting with rhinos. Check out the photos he posted.

NAMELESS AUCTIONS SUN GLASSES FOR SH60,000

Singer Nameless's contribution to the just concluded fundraising for the Jose Memorial Haemophilia Society-Kenya were merely a pair of sunglasses.
However, the pair of glasses fetched a whopping Sh60,000 after it was auctioned at the second annual fund raising dinner at the Carnivore on Saturday.
Nameless told the crowd that the shades were his good luck charm as he wore them at the MAMAs where he won and award. The bidding, which began at Sh15,000 closed at a whole Sh60,000 offered by Access Kenya MD Jonathan Somen.
The night dubbed Music 4 Haemophilia was emceed by media personality Jeff Koinange who kept the guests engaged with his charming wit.

NEWBIES TO CREATE ATHLETICS THEME SONG

EDWIN MARTYN

PATRICK MBARU

Six budding artistes will be competing for the honour of having their songs selected to be the theme for the 17th CAA Safaricom African Senior Athletics Championship that takes place from July 28 to August 1 at the Nyayo National Stadium.
In line with recognizing the role of entertainment in our daily life, the local organising committee headed by Isaiah Kiplagat, the Athletics Kenya Chairman, commissioned a team of top production houses to produce an anthem.
The acts gunning for the spot are Alpha Fakoli (Ogopa), Edwin Martyn (Flix Audio), Kwame Rigii (Lodwar Records), Patrick Mbaru (Homeboyz), Moses Kiiru (Blaxx Media) and the only female singer Judy Ogate aka Sugar (Phoenix Records).
The contestants started the race for their song being selected as the official anthem this week. The winning tune will be played before all the major races and the winner will be Sh200, 000 richer.
Kiplagat reaffirmed the role of music and entertainers in the five-day international event, “Entertainment will take centre stage before any race begins. We want to create an arena where the joy of winning merges with the thrill of the competition and music.”

MORE BLOGGERS MORE FAYA!

My boy Mosh is blogging. Check out his blog over huuuur

APPLICATION FOR MAISHA KENYA SCREENWRITING LAB 2010

Lab will be held in Nairobi from October 16 to 23, 2010 the deadline is August 6. All applications must be emailed to maishafilmlab@infocom.co.ug. 9 applicants will be selected for the Lab

What you need:
1. An original 5-10 short script in English (this must be a screenplay for a short
film and not an extract from a feature).
a. This script must be in CELTX FORMAT. Please refer to the RESOURCES
section of the Maisha Website or go to Celtx to download the
free Celtx Screenwriting software.
2. 1 page synopsis of the script
3. Your CV
4. Proof of citizenship
5. Complete Application form (below)
6. You will be responsible for getting to and from the Lab on a daily basis.
Maisha will provide meals for the duration of the Lab.

MAKADEM'S WORLD CUP SONG

Makadem's 2010 world cup song. The Zulu words here mean lets play ball afrika.

DELA AND THE DRUMMER QUEEN ON STAGE

Kenya’s Afro chic, afro diva and afro centric singers Dela and Muthoni the Drama Queen brought the fort down last weekend at Nondies Rugby Club for a concert dubbed Hawa.
These dynamic women took the audience through a musical journey unlike any other. They performed hits from their two albums Paukwa by Dela, and the Drummer Queens' Human Condition.


Pix by Sunshyn Siteiya

JOE JONAS TWEETS ABOUT AFRICA

American singer Joe Jonas tweeted about his trip to Botswana. Here is an excerpt of it...

My journey began in Maun, Botswana, Africa. I brought some of my best friends with me to be a part of this incredible experience. We were all changed by what we saw.

I also spent time with some of the babies that were born to mothers carrying the HIV AIDS virus. Out of the entire trip this was one of the most touching moments. I miss those children already. I was close to coming back home with many Joe Jr.s.

We went to a couple villages where there were 7 kids with one mother in a home made out of clay and soda bottles. We were able to bring them blankets to stay warm because the nights were so cold...

For the future, I plan on going back to Africa, as well as other nations, to help out in any way I can. I feel like hands-on work is where I feel most satisfied. I look forward to going to different places – not only Africa where I have new friends – but all around the world. It is my goal to spend 50% of my time and life doing what I can to help others.

YVONNE CHAKA CHAKA IN NAIROBI

Yvonne Chaka Chaka is currently in Nairobi to attend the Health Symposium on Handwashing on June 30, 2010.

The Health Symposium is convened by the Alliance for the promotion of Handwashing with Soap and will bring together all key stakeholders and partners running handwashing campaigns in Kenya. Yvonne is here in her capacity as Lifebuoy brand's face to dum up support for the campaign. This complements the Government’s efforts towards promoting hand washing with soap in Kenya.

Prior to the symposium, Chaka Chaka will pay a courtesy call to the Minister of Public Health and Sanitation. She will visit Jonathan Gloag and Riara Primary School where she will demonstrate to the children the proper handwashing techniques.

YOUNG ARTISTS' DOODLE 4 GOOGLE. VOTE NOW!

Young artists in Kenya have been busy creating their own Google doodle around an "I love football" theme for Google's Doodle 4 Google competition. Since the competition began in April, over 35,000 children across 17 countries have submitted their designs.

Last week, Kenya’s winning doodler, 12 year old Priyanka Shah had her design shown on the Google Kenya homepage for the day after being voted the country’s best doodle.

Now Priyanka’s design will compete against winners from all the other countries in the contest for the chance to have her work featured on the Google homepage of participating countries on 11th July. Voting for the international winner will be open between June 21 - 28.

The international winner will also win a trip to South Africa for themselves and their family, offered by South Africa Tourism Board. The runner-up will win 2 VIP tickets to a Premiere League football match in the UK offered by Sports New Media.

Anat S. Amir, Head of Marketing in Google Africa said: “We’re really excited to see who the first winner of our first international Doodle 4 Google competition will be. We have had thousands of submissions from around the world, with many creative and inspiring ideas, and are now waiting for the public to cast their votes. So, don’t forget to vote for your favourite Doodle.”

Joseph Mucheru, Lead, Google Sub-Saharan Africa said, " Priyanka's winning doodle last month proved to us that there is some major talent to be harnessed in this country. And that is what we need to show the world. By voting for this doodle we are putting our weight behind our own local talent and at the same time sending a message to our young children that we believe in them. We believe that they are not only good enough to compete on a global level but also quite gifted to emerge top!"

Kenya's national winner for the Doodle 4 Google competition Priyanka Shah said," I was extremely thrilled to have won the Doodle 4 Google competition and I am thankful for the support that Google Kenya and the country at large has given me. I am excited to be going into this next step of the competition to compete with other children world wide and I would ask that you continue to give me your strong support as a representative of Kenya's talent because this will not be a personal win it will be a national one. Thank you very much."
You can vote for her hurrr.

GOOGLE TAKES WORLD CUP CLOSER TO THE PEOPLES

Googler Nicola Dixon lending a hand during a Search introduction and training for students Benta and Clara, both from a local Kilifi school.

Google has teamed up with Moving The Goalposts (MTG) Kilifi to bring the football fever to rural communities on the east coast of Kenya.
In the evenings MTG is showing matches on a giant screen in rural areas where people would not otherwise have access to television. During the mornings, Google has set up a rural ICT lab to train the MTG girls and provide basic ICT education.

Satellite technology is being set up to provide data connectivity for the rural Internet classroom, funded by Google. In the classroom, the MTG students will be able to learn how to use the Internet and computers as part of storytelling, using video, audio and photographs to communicate with people around the world.
Moving The Goal Post in conjuction with Google have set up World Cup viewing centres for Kilifi residents. During the day, Google also set up rural ICT labs to provide basic ICT training.
Moving The Goalposts is an organisation that uses football to develop essential life skills - confidence, leadership, self esteem - to vulnerable young women. MTG targets teenage girls between the age of 9 and 25 years from poor families. Bringing the girls together around football also provides an opportunity to provide education about reproductive health, human rights and economic empowerment.

Joseph Mucheru, Lead, Google Sub-Saharan Africa said, "This is one of our first initiatives targeted at children in rural areas and we hope to learn from it and continue encouraging rural populations to go online and use the Internet. I am delighted that we are able to support broadcasting the games to thousands of people who are passionate about football. They would not otherwise be part of the football fever sweeping the world for the first championships held in Africa."

The project started on June 6, and will finish on July 12. The location is Kilifi, Kenya, where the Internet classroom is set up at the local MTG centre, and girls from 7 schools around the region are attending the ICT skills training. Meanwhile, the screen will be travelling to a number of sites in the area. They have already been to Mnarani primary school field, Karisa Maitha (Bukungu) Stadium and are currently in Bahati till 22 June. The screens will also be going to Matsangoni (23-26 June), Silala (27th-29 June) and Ganze centre (from 30 June).

TALIA OYANDO IN SECRET WEDDING

Singer and radio personality Talia Oyando tied the knot on Monday evening at a secret ceremony at the Attorney General Chambers to fiance Ezekiel Onyango.
The newlywed, who is currently nursing a cold, was tight-lipped and only offered a “No comment” in the midst of ooohs and uuuhs.
The hush hush ceremony involved a handful of people. Our source says, “In as much as they held the private ceremony they plan on having a formal wedding where there will invite their friends and family as well as have an after party.”
Talia’s hubby who also said that having a secret marriage ceremony was their “choice” confirmed that with time, “There will be another ceremony for their family and friends.”
The groom is a jack-of-all-trades and seems to have mastered quite a bit in the filmmaking industry. On the silver screen he has bagged roles in TV series like Maua and Reflections and also played the lead character in the hit TV series Heartbeat FM.
As a model he has worked for several commercials like Coke World Cup Billboards, Strellson AG Menswear, Switzerland, and featured prominently in the posters and billboard promoting Heartbeat FM.
Behind the camera, Ezekiel has worked as an assistant director in a number of successful films like Killer Necklace, From a Whisper, Garden of Eden, Mavuno Worship Project and Ras Star. He has also worked for the Zain Africa Challenge as a stage manager.

TUSKER PROJECT FAME BACK PRETTY SOOON...

Word in the deepest darkest grapevine has it that after the FIFA World Cup, hit TV reality show Tusker Project Fame will be making a debut once again on screen.
The fourth installment of the TV show will be back soon...

THE VIDEO IS OUT!

WRITERS ON AFRICAN PILGRIMAGE BOOK PROJECT

Pilgrimages, a new project of the Chinua Achebe Center for African Writers and Artists at Bard College and Chimurenga, will send 14 African writers to 13 African cities, and one city in Brazil, for two weeks to explore the complexities of disparate urban landscapes. The writers will create 13 nonfiction travel-writing books about their trips that will capture each city as South Africa hosts Africa’s first World Cup. At the same time, the continent will be on display—to itself and to the world—to a greater degree than at any time since independence. The 13 collected books are intended to prompt a shift in the focus of African reportage and will comprise the Pilgrimages book series, to be published simultaneously in Lagos, Nairobi, and Cape Town during the 2012 African Cup of Nations football tournament.
“These talented writers are about to embark on 14 wholly different and fascinating itineraries, from exploring ancient scrolls in Timbuktu, to the Anglican Church in Uganda, to Somaliland’s elections, to name a few,” says Tom Burke, the Achebe Center program manager. “It is a landmark project, and our partners—large and small—across the continent have lent enthusiasm and support. It’s an exciting time to watch these pilgrimages unfold, and it will be quite something to read these books once their pages are written.”
The 14 writers that will participate in the Pilgrimages project and the cities they will visit are: Chris Abani (Johannesburg, South Africa); Doreen Baingana (Hargeisa, Somaliland); Uzodinma Iweala (Timbuktu, Mali); Funmi Iyanda (Durban, South Africa); Billy Kahora (Luanda, Angola); Kojo Laing (Cape Town, South Africa); Victor LaValle (Kampala, Uganda); Alain Mabanckou (Lagos, Nigeria); Nimco Mahamud Hassan (Khartoum, Sudan); Akenji Ndumu (Abidjan, Ivory Coast); Yvonne Owuor (Kinshasa, Democratic Republic of Congo); Nicole Turner (Nairobi, Kenya); Abdourahman A. Waberi (Salvador, Brazil); and Binyavanga Wainaina (Touba, Senegal).

Check out more of this at the Pilgrimages website.

KENZO: MY GAL HATES THE LIMELIGHT

Showbiz good boy Kenzo cleared issues on his “women” after a section of the media run an article stating his ex-girlfriend and fellow musician Mauryshia Milan as his current. Apparently, the two broke up few months ago and each of them has moved on as Mauryshia is now dating a business man and Kenzo has a new beauty called Nuncie.
"My new girl is a student and really hates the limelight and that’s why I love her more,“ said the once self-proclaimed virgin.

JI TO RELEASE SONG RECORDED IN KENYA

Tanzanian singer JI who is famed for his Kidato Kimoja hit song said he is ready to drop more hits.
The bongo flava star who has been in the country has kept a low profile but has been tucked away in a Kenyan studio working on new material.
The singer said he is on more songs with a plethora of Kenyan producers and will release them soon after the ongoing World Cup ends.
JI added that 10 songs are ready, done and dusted for his yet to be released album that is set to feature a total of 14 singles.
The singer who has been in the country also took time off to visit with a childrens home, El Toto, together with Kenyan rapper Jaguar.

CALL FOR ENTRIES PHOTOGRAPHY COMPETITION

“I AM 20 YEARS OLD IN MY COUNTRY” is the theme for the photography competition organised by Alliance Francaise Foundation in partnership with Courrier International. The deadline for submission of entries is of August 20, 2010.
This international photography competition's objective is to photograph the youth of one’s country “Being 20 years old in one’s country”.
Participation in the competition is free.
A final winner will be declared from the 20 entries selected by the Alliance Française Foundation jury and the 1st Prize will be a one week visit to Paris organized by the Alliance Française Foundation (taking charge of international transport and accommodation only).
Get more info hurrr or visit the Facebook page

CELEBRATING BLOGGERS IN KENYA

Born in June 2009 as wamathai.blogspot.com,Wamathai.com started as a space for author Wamathai Warugongo to exercise his creative juices, Nairobiliving reports.
Eventually, other authors joined the founder and started submitting original Kenyan poetry and short stories. Wamathai.com has since its humble beginnings crossed the 10,000 unique visitors mark. The site, now with 20 authors, is one of the few spaces on the Internet one can find a unique blend of fresh and exciting writing from Kenya from several creative genres.
Wamathai.com is turning 1 year old and will be hosting a celebration with its authors and several invited guests who will be performing some of the most popular pieces of poetry and creative writing. This will be happening at the Secrets Lounge in View Park towers in downtown Nairobi. Special guests to this event include popular afro fusion singer Dela, TV presenter and blogger Anyiko Owoko, Michael Kwambo from the highly respected poetry collective Mstari Wa Nne, Recording & Spoken Word Artist Jemedari.

THE NEW NAMELESS AND MATISYAHU JOINT

Listen to Matisyahu featuring Nameless in the single One Day. The single is off the Sony Album recorded as the Official 2010 FIFA World Cup Album titled Listen Up!
The album was released on June 1 and features original songs from today’s hottest artistes collaborating with African writers, producers and performers in an effort to showcase the vast talents within Africa. Proceeds from the album will benefit Fifa’s initiatives, whose aim include achieving positive social change through football by building 20 Football for Hope centres for public health, education and football across Africa.

AY PUTS ON ROLE MODEL FACE FOR YOUTH

Bongo Flava star Amwbene Yessaya whose stage name is simply AY will take part in a special music concert dubbed Altered Minds to be held at Zhong Hua Garden hall in Dar es Salaam on Friday.
The Altered Minds is a movement under the umbrella of Social Concern Agency aimed at bringing about radical and positive change among the youth in the society. It involves talk shows, music and fun to convey messages to the youth in order to encourage positive thinking.
The theme for the Friday event is How to Become Your Own Role Model.

WHAT IS THIS I HEAR?

Now, word on the Facebook grapevine It could just be hogwash for all i know is that one Koko Master aka D Banj will be making a trip to East Africa.
I'm not one to speculate but the Nigerian super star who is now referred to by online entertainment blogs as D Banj Endowed will be performing in one of the three EA countries, either in Kenya, Uganda or Tanzania.
O Well, if he doesn't come, atleast you have the pic above to gaze upon. Enjoy.

SOME MZUNGU KICHAA FOR YOU

FREE SAFARI THANKS TO TRIBE HOTEL

Members of the fourth estate are invited to to participate in a five day fab safari from October 2, 2010 to October 9, 2010.
All you need to do is provide a letter of assignment and/or two recent clips for consideration to Kelley Coughlan at Kelley@ballantinespr.com. Itinerary activities are subject to change.
However, this is what is in the offing for ya!
A chance to visit the National Museums of Kenya
Guided outdoor activities
A stay at luxury boutique, Sasaab Lodge
Experience Nairobi Kenya's newest hotel property, Tribe. Recently, Tribe was honored to be included in Traveller's 2010 Hot List which covers the 66 coolest new hotels in the world. Tribe is located in the heart of Nairobi's sophisticated Gigiri district, adjacent to The Village Market, the regions best shopping destination. Family-owned and run, the hotel mixes contemporary city glamour with carefully planned African art and artifacts (statues, intricately carved tribal chairs, traditional musical instruments).

NAMELESS IS BARMAN IN NEW BEER CAMPAIGN

Nameless took on a role as the barman at EABL’s Club 2010 during the unveiling of a new responsible drinking campaign last Friday.
The Salari hitmaker, who is the face of EABL’s Responsible Drinking campaigns, officiated over the ‘Space-it-out’ drive by serving the patrons at Club 2010 with drinks, as well as water.
The new campaign will see EABL-commissioned scouts storming selected pubs and randomly handing out water.
“It is important for people to get this right. This is because of accidents,” Nameless said, adding that his surviving a near brush with death taught him how important responsible drinking is. “Spacing your drinks out with water is responsible drinking.”
EABL corporate affairs director Ken Kariuki said, “The Responsible Drinking campaign has had a successful run and it’s time for taking it to the next level by vocalising the importance of spacing one’s drinks with water.”
Nameless will be spearheading the ‘Space-it-out’ campaign that starts in Nairobi and Mombasa before rolling out to other towns. However, he will not be taking the behind the counter role.

PHOTOS/ JAMES MBUGUA

GRAMPS MORGAN FOR NAIROBI JULY CONCERT

Morgan Heritage’s Gramps Morgan will be in Nairobi for a one off concert at the Carnivore, Nairobi, on July 10.The concert will feature Gramps with his live band for a charity show organised by Hands Across Kenya and Dohty Family.Hot Secrets confirms that Gramps Morgan will be arriving in Kenya on July 8and he will donate medicine to some hospitals donated by a USA charity.
Gramps is expected to perform hits like Wash The Tears, Come Back to Bed, One in a Million, Therapy, Power of Prayer, Always and Forever.

GERARD BUTLER TO SHOOT MOVIE IN AFRICA

We hear that Gerard Butler will begin shooting Machine Gun Preacher, the fact-based drama about Sam Childers, a reformed badass who established an orphanage in war torn Africa and then supervised a militia to protect the kids.
The location will be in South Africa and Detroit in July 5.
Apparently, Lionsgate has formally announced its acquisition of North American rights to the film.
Michelle and Lynn Childers. Michelle is playing Lynn in the Machine Gun Preacher movie.


His co stars include Michelle Monaghan, Madeline Carroll, Kathy Baker, Souleymane Sy Savane and Michael Shannon, with Marc Forster directing the Jason Keller script.

Check out the Machine Gun Preacher on Facebook

ALICIA KEYS AND SWIZZ BEATS GET TRADITIONAL BLESSING IN SOUTH AFRICA

Alicia Keys had her unborn child blessed in a traditional Zulu ceremony while in South Africa for the World Cup.
The Grammy award-winning singer, who is around five months pregnant, joined hands with music producer fiancé Swizz Beatz for the outdoor blessing near Durban, on the country's eastern coast, Daily Mail reports.
'Two female priests who practise a mix of Christianity and tribal customs chose new names for her and the unborn child, as a mark of respect. The names were kept between them, but were chosen to reflect Alicia's character.

'Alicia had to do a special dance with drums banging in the background, and was embraced by abused children who she has helped. She was chosen for the ceremony as a thank-you, because she has done a lot to keep children's lives afloat and for us to afford our support staff.
'Her partner came too - he held her hand and helped her sit down when she needed rest.'
Alicia's mother and brother were among a crowd of around 50 people who watched her by the tree where Bobbi Bear runs a weekly HIV clinic.
Read more

TRUE LOVE RETURNS TO KENYA

True Love magazine will be back by July after two-month hiatus.
The magazine, which shut down with the close of East Africa Magazines, was bought by publisher Carol Mandi alongside its stable mate Drum.
The magazine still retains the same staff members. Wayua Muli is back as consulting editor; fashionista Carol Odero and former TV anchor Lizz Ntonjira are the two staff writers while Grace Makosewe is the new stylist and fashion editor.

SIZE EIGHT COVERS TEEM MAG INSYDER

A GIG FOR YA!

THE SEARCH FOR NIGERIAN IDOL BEGINS

This year, talented young Nigerians will begin the race for a lifetime opportunity to be the next international music superstar, and this is all thanks to Optima Media Group (OMG) licensees of the phenomenal reality TV show, Nigerian Idol.
Nigerian Idol, the Nigerian version of the popular TV sensation Pop Idol will produce Nigeria’s international cross over artiste that will rock the world stage and grab audiences in every nook and cranny of planet earth.
Starting from July this year applications will be open to talented singers between 16 and 28 to audition.
The auditions will produce 50 finalists who will go on to sing for the public in a series of live shows and prove that they have got what it takes to survive in a competitive industry.
Millions of viewers around the world will be entertained and delighted by the Idol experience and it will be something to talk about and everyone will get involved through voting.
Temperatures will rise and it will be tense. Some dreams will be lost, some will be broken and some will be made as young talented singers will battle to outdo each other. And the battle will only favour the one person who can survive it till the end; and that is a treat for everyone who will watch it.
According to an OMG spokesperson, ‘’Nigerian Idol aims to find the best singer in the country who can be defined as the ‘’National’’ singer; a talent with true potentials to become a major international artiste.
Being the first Nigerian Idol requires only raw talent and every other thing will fall in line when the world begins to watch but before then here is few things you can do to clinch the prize that can change your life forever: have two legal forms of ID, save money for an awesome get up and keep practising!

MARIGA OPENS INVESTMENT ACCOUNT

Last week, Kenya’s football darling, MacDonald Mariga opened an account with the Bank Of Africa. We are reliably informed it’s an Investment account.
Contrary to what most people may think, Mariga has a smart head on his shoulders and is no spendthrift.
Yes, he bought a crimson red Hummer straight out of the showroom and is known from treating his boys to a night out to the tune of over Sh70,000, but Mariga also invests his money.
Our spies may have told us it’s an Investment account, but they also prudently left out how much will be or has already been deposited into the account.
Meanwhile, Mariga also offered the MD of the Bank Kwame Ahadzi his number 17, Inter Millan jersey.

TUSKER MILLIONAIRES REWARDED

With over 21 million Kenya shillings worth of prizes having been won in the “Tusker 50 milli ya mafans” promotion and 29 million to go EABL hit the Nairobi bars with free goodies for their loyal consumers.
Bar activations were held over the weekend in selected pubs in Nairobi to create awareness of the ongoing “Tusker 50 milli ya mafans” promotion. From Tom Mboya street to Koinange Street, Nairobi west to Umoja EABL gave out T-shirts and free beer in the selected bar’s.

Tusker brand ambassadors armed with Vuvuzela’s and free beer surprised many bar revelers in Nairobi with the free give away’s. It was like a consolation prize to many football fans who watched their favorite African teams lose in the ongoing football tournament but EABL rewarded them with free beer and Merchandise.
Tusker brand ambassadors targeted Tusker drinkers watching Live Matches at the areas, by inviting them to participate in a lucky draw where they won various giveaways. Not only did this drive usage of the brand but increased awareness and leveraged the Tusker 50 milli ya mafans promotion which is currently running.

According to the Tusker Brand Manager, Wanyi Mwaura "We expect to reward many more of our consumers in the coming weeks as the promotion stocks are already out in the trade." She said the promotion is open and transparent adding there were more chances still open to win.
The promotion intends for Tusker to engage with its loyal consumers all over the country.